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Results You Can See
The leading AI solution for apparel retailers and brands looking to boost conversion, reduce returns, and improve sustainability. Bold Metrics technology generates instant digital twins of your shoppers to unlock the power of body data - enabling apparel companies to meet the demands of today's increasingly personalized world.
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+20%
average increase in conversion rates
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-32%
average reduction in fit-related returns
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Increase Conversion
Boost customer purchasing confidence both in-store and online and increase average conversion rates by 20% or more in the first year.
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Reduce Returns
Reduce return rates by an average of 30% or more in the first year by connecting customers to better-fitting clothing without the guesswork (or a measuring tape!).
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Data-driven Insights
Leverage your brand's customer body data into actionable insights to empower optimization from design to distribution.
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Customers First
Create a personalized retail journey by providing style-by-style fit options for individual customers based on their body measurements and their preferred fit.
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Improve Sustainability
Harness the power of data-backed insights to streamline your brand's manufacturing process, actively reduce waste and returns, and help your designers design better clothes.
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Scalable Solutions
From custom clothiers to enterprise-level operations, our easily-integrated API solutions can be customized to fit your brand's needs.
Size and Fit Recommendations That Convert
Bold Metrics powers some of the most advanced and accurate size recommendation eCommerce platforms. Combining existing size charts or tech pack data to provide sizing suggestions based on individual shopper fit preferences, brands leverage Bold Metrics’ unique body data engine to create a personalized retail experience for every customer.
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Powering Web3 Experiences for Brands and Retailers
Powered by any body measurement capture methodology, including Bold Metrics. Consumers can create their Body Data NFT™ seamlessly from a phone, tablet, computer, or compatible AR/VR device.
Our Products
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Virtual Tailor
Developed for custom clothiers and tailors to provide highly accurate customer body measurements.
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Virtual Sizer
The best-in-class API solution for recommending the right size the first time.
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Apparel Insights™
Unlock the power of consumer data to power optimization from design to distribution with data-backed insights.
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Smart Size Chart
Go beyond simple size recommendations and help customers pick their preferred fit the first time.
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Contactless Fit™
The in-store solution that helps shoppers find their best fit - without a fitting room.
What our clients are saying
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Fit is extremely important to our customers, so when we launched our new rental website we wanted to provide our customers with a best-in-class, easy suit and tuxedo fitting experience.
Kelly Helthall,
VP Digital & Analytics of Men's Wearhouse
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Traditionally, we required 16 body measurements from every client to make a pair of bespoke jeans, and these measurements were taken in person using a measuring tape. Now, with the implementation of the Bold Metrics Virtual Tailor, we are able to collect these same measurements from anyone, anywhere, anytime, and have full confidence that the product we make will fit.
Josh West,
Co-Founder & CEO of Blue Delta Jeans Co.
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Leveraging the Bold Metrics machine learning technology, we turned data into action and algorithms into accurate recommendations, so our customers get a great fit.
Kelly Helthall
VP Digital & Analytics of Men's Wearhouse
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I looked at every self measuring tool on the market before settling on Bold Metrics. Sometimes simpler is better and from a user experience perspective it can't be beaten. Not only is it more accurate than smartphone apps; we were able to customize it to our unique product line and serve customers around the world.
Andrew Parkes
Founder, EPH Apparel
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Having an accurate fitting tool was important to our engaged couples searching for wedding suiting to ensure that they would look sharp on their big day.
Diana Ganz,
Co-founder and CEO of Suit Shop
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At Men’s Wearhouse, we understand that digital innovation is essential to growing the business and this partnership is part of how we’re putting our customers’ experience, along with their safety, first.
Chaitanya Pallapothula, SVP Omni-Channel Technology at Tailored Brands
